"PepsiCo Inc. will remove a controversial chemical that is added to orange Gatorade in response to customer complaints. Outcry over the chemical, known as brominated vegetable oil, or BVO, had been building over the past year."

"BVO has been patented as a flame retardant, and it has been linked to a number of health hazards. A PepsiCo spokesperson told the Associated Press that BVO will only be removed from Gatorade, and not other citrus-flavored sodas made by PepsiCo, such as Mountain Dew."

Brett Israel reports for Environmental Health News January 25, 2013. [2]

SEE ALSO:

"Gatorade To Remove Controversial Ingredient" (AP) [3]

"PepsiCo Will Halt Use of Additive in Gatorade" (New York Times) [4]

"Dude, What's This Stuff Doing in My Gatorade? Teen Takes on Brominated Beverages" (EHN) [5]