"Inspired by Morgan Spurlock's fast-food gluttony in the movie Super Size Me, two environmental activists from Canada devised their own experiment. Instead of fast food, Rick Smith and Bruce Lourie absorbed themselves in everyday products like shampoos, soaps and cleaners to find out what kind of damage might be done to their health.

Their book about the adventure is called Slow Death by Rubber Duck: The Secret Danger of Everyday Things. Smith tells Guy Raz that writing the book was like conducting an adult science fair project — with one cardinal rule."

NPR's All Things Considered had the story February 20, 2010. [2]